Entertainment platform Kwesé iflix has expanded its African reach with the launch of its new mobile app in Zimbabwe as it gears up to deliver coverage of the FIFA World Cup.
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As it looks to ramp up its business in the Middle East and Africa, iflix is partnering with Vodafone in Egypt and setting up a new regional hub in Cairo.
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BBC Studios has secured sales for more than 300 hours of programming from across its portfolio, including a first-time deal with DSTV NOW, since the beginning of the year.
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iflix has appointed telecommunications industry executive John Saad as its CEO of MENA as the company's current head of the region, Nader Sobhan, shifts to a new global role as strategic advisor.
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KUALA LUMPUR: While it continues its Asian expansion, OTT service iflix is targeting a launch in the Middle East and North Africa this year, entering into a partnership with regional mobile and data services operator Zain.
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