SPI/FilmBox Strikes Carriage Deal in Africa

SPI International/FilmBox has secured a new distribution deal with Digital Virgo to bring eight channels from the SPI portfolio to Africa.

The deal grants Digital Virgo subscribers access to FilmBox Africa, FilmBox Arthouse, Gametoon, FightBox, Fast&FunBox, DocuBox, FashionBox and 360 TuneBox. They will be available to all Digital Virgo subscribers in Senegal, Ivory Coast, Morocco, Cameroon, Tunisia, Burkina Faso, Guinea, Mali, Congo and through Molotov’s OTT service deployed by Digital Virgo across the African continent.

Georgina Twiss, managing director for Western Europe and Africa at SPI International, said: “We are delighted to collaborate with Digital Virgo to bring SPI’s home of great entertainment to multiple territories in Africa and introduce viewers to the breadth of our content, covering so many different genres that people of all ages and interests will definitely find something that they can enjoy.”

Vincent Taradel, CMO at Digital Virgo, said: “Our solutions to monetize TV and VOD content are constantly enriched with new partners and an approach combining global entertainment but also more specific and local content. The partnership with SPI International fully meets this strategy, and we are excited to bring these high-quality TV channels to our customers in more than ten markets in Africa.”