MIPTV Spotlight: Arab Telemedia Group

CANNES: Arab Telemedia Group has a 30-year history in drama production and is looking to take these programs outside the Middle East into varied markets.

“Our aim for this year is to expand the exposure of Arabic drama in the global market,” says Talal Awamleh, the company’s CEO and producer. At MIPTV, its top drama title is Malek Bin Al Rayb, which chronicles the life of a poet and knight from the Bani Tamim tribe who would steal from the rich to collect food for the poor. Arab Telemedia Group will screen the historical drama series at MIPTV for the first time.

There’s also The Promise, which tells the story of a British Orientalist who visits the Arabian Desert to record Bedouins’ habits and traditions.

“Arab Telemedia’s content is evolving toward meeting the international standards of the industry,” Awamleh says.