Inaugural DISCOP Dubai Set for Early 2017

LOS ANGELES: Basic Lead is slated to launch a new DISCOP market in Dubai next year, with the organization forecasting the attendance of more than 1,500 delegates.

The latest DISCOP edition will take place next year from January 29 to 31 at the Madinat Jumeirah resort in Dubai, targeting countries from the Middle East, North Africa, the Persian Gulf and the Asian subcontinent. Participants and exhibitors will include global and local suppliers of television content, public and private broadcasters, advertising agencies, brand managers and airtime buyers, alongside pay-TV, satellite and mobile operators, independent producers and alternative online distribution platforms.

The event’s program will combine a traditional market, exclusive screenings of new Ramadan programming, international formats and marquee TV series, presentations from influential innovators in the industry and social events hosted by the Emirates’ leading media enterprises.

“With viewers watching more TV now than ever before, regional co-productions and the trade in adaptation rights continues to contribute significantly to the rapid increase in international sales,” said Patrick Zuchowicki, the founder of the DISCOP markets. “DISCOP Dubai, as all other DISCOP markets, will once again accompany that trend and open doors in new marketplaces that are still difficult to reach.”

“Dubai has already emerged as one of the world’s leading international exhibition centers,” said Nabil Kazan, DISCOP Dubai’s ambassador-at-large. “With its state-of-the-art infrastructure, world-class professional environment and strategic location, Dubai is fast becoming one of the television industry’s most important regional hubs, with more than 135 international, regional and local TV channels presently transmitting from UAE in Arabic, English, Farsi, Hindi, Urdu and other languages using NileSat, Badr, Yahsat, Hotbird, Asiasat, Eutelsat 7 and other satellites.”