Estrella TV Schedules Upfront Event in Mid-May

NEW YORK: The U.S. Hispanic network Estrella TV has slated an Upfront presentation for Monday, May 13 between 6 p.m. and 8 p.m.

Estrella TV airs popular programming such as Mi Sueño es Bailar and Tengo Talento, Mucho Talento; a weekly news program titled En La Mira con Enrique Gratas; and the nightly newscast Noticiero con Enrique Gratas. The network, which enjoyed record audience ratings last month, saw an increase during the May 2012 and November 2011 sweep periods for Monday through Friday from 3 p.m. to 10 p.m. among viewers over the age of 2, 18- to 49-year-old viewers and female viewers between the ages of 18 and 49.

"This Upfront extravaganza will be Estrella TV’s best and most exciting ever, reflecting our network’s dramatic growth and status as one of America’s most-watched Hispanic television networks," remarked Winter Horton, the chief operating officer of Liberman Broadcasting.