Discovery Buys Golf Channel Latin America

Discovery, Inc. has acquired the 24-hour pay-TV service Golf Channel Latin America from Simple Networks and Fornaluz Productions.

The channel, operated by Latin American Golf, reaches 10 million subs across 17 markets. The acquisition expands Discovery’s golf portfolio, which includes GOLFTV powered by PGA Tour, Golf Digest and an exclusive global content partnership with Tiger Woods. Launched in 2006, Golf Channel Latin America covers a range of PGA Tour tournaments, including more than 36 exclusive live events.

“As Discovery continues to grow its offering and engagement with golf fans around the world, we are excited to be expanding our offering in Latin America to supercharge our golf ambitions across the region,” said Alex Kaplan, president and general manager of Discovery Golf. “Combining the forces of leading golf destinations such as Golf Channel Latin America, GOLFTV and Golf Digest, in addition to Discovery’s extensive brand portfolio and reach, will create an engine for golf content that offers significant opportunities to build scale across every platform.”

“The incorporation of Golf Channel Latin America into Discovery’s portfolio will solidify our brand offering by adding golf to the already wide range of content we offer our viewers,” commented Fernando Medin, president of Discovery Latin America/US Hispanic. “By adding Golf Channel Latin America, we are joining our efforts to the global strategy of making Discovery the true all-screen home of golf. Enlarging Discovery’s golf portfolio in the region will allow us to better serve a passionate and growing audience and explore opportunities within new and existing partners.”

Jason Markham, co-founder of Simple Networks, added, “We are thrilled that Discovery, with its global commitment to golf coupled with its unparalleled media leadership, is adding the channel in Latin America to its global footprint of golf assets. It is a great time to be a golf fan in the region.”