Tag: Mattel

NEW YORK: Content creation will be at the center of the upcoming Licensing Expo’s keynote Toys to Content: Where Do We Go From Here?, with executives from Hasbro, Mattel and Jazwares scheduled to take part in the session.

EL SEGUNDO: Mattel has reported that worldwide gross sales were down 1 percent in the first quarter, as the Barbie brand hits a slump.

NEW YORK: Richard Dickson, Mattel’s president and COO, took part in a Q&A with World Screen’s Anna Carugati in the grand auditorium at MIPTV.

HALIFAX: DHX Media has licensed the popular kids' publishing property Rainbow Magic from Mattel.

DUBAI: Mattel Play! Town, a new attraction for children between the ages of 2 and 10, is now open for business at the City Walk in Dubai.

In a keynote speech at MIPTV, which was followed by a Q&A with World Screen’s Anna Carugati, the president and COO discussed creating engaging content and success strategies.

CANNES: The content-creation arm of Mattel has unveiled various international broadcast deals for the all-new Bob the Builder, plus a new hour-long Fireman Sam special.

CANNES: Featuring a character-based narrative, WellieWishers, one of Mattel’s MIPTV highlights, is a 2D animated series centered on five best friends who play, sing and dream in a whimsical garden.

EL SEGUNDO: Mattel Creations is a new division at the toy giant encompassing theatrical, television and digital content that will be led by Catherine Balsam-Schwaber.

LIVERPOOL: The preschool properties Bob the Builder, Thomas & Friends and Fireman Sam have joined the Albert Dock family entertainment center in Liverpool to form Mattel Play!, an indoor experience meant to inspire play and activity.