Steve Totzke has been elevated to president and chief commercial officer at Mattel.
Read More »MIPTV Spotlight: Mattel
Mattel has on offer two series from the Masters of the Universe franchise: Masters of the Universe: Revelation and He-Man and the Masters of the Universe.
Read More »Mattel Signs Licensing Agreement for Trolls
Mattel has signed a multiyear global licensing agreement with Universal Brand Development for DreamWorks Animation’s Trolls.
Read More »Barbie: It Takes Two Bowing on POP
Barbie: It Takes Two, a musical adventure animated TV series from Mattel, is slated to premiere on POP in the U.K. on April 2.
Read More »Classic Polly Pocket Series Sells to KidsBeeTV
Magikbee and WildBrain have closed a deal to license seasons 9 through 11 of Mattel’s classic Polly Pocket series for the streaming platform KidsBeeTV.
Read More »Mattel Inks Licensing Deal for Santiago of the Seas
Mattel has entered into a multiyear global licensing agreement with Paramount Consumer Products for the animated preschool series Santiago of the Seas, which airs on Nickelodeon.
Read More »Sun-Man Joins He-Man and the Masters of the Universe Toy Line
Mattel’s Masters of the Universe Origins toy line is set to include the diverse Rulers of the Sun characters in 2022.
Read More »Mattel & Netflix Pact for Masters of the Universe Movie
Mattel Films and Netflix have partnered to develop a live-action Masters of the Universe motion picture.
Read More »Mattel Inks New Princess Toy Deal with Disney
Mattel has secured a multiyear global licensing agreement to take back the rights to the Disney Princess and Frozen franchises from Hasbro.
Read More »Mattel & Vector Unit Align for Hot Wheels Mobile Event
Mattel has joined forces with the arcade and racing game developer Vector Unit for a new Hot Wheels takeover event for Beach Buggy Racing 2.
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