A slate of content based on Mattel brands, including Barbie, is headed to Rakuten TV’s Family channel across Europe.
Tag: Mattel
Mattel & WWE Extend Partnership
April 15, 2025
Mattel has signed a multiyear extension to its global licensing agreement with WWE and will continue to produce a wide range of WWE-themed products.
Full Lineup of Mattel FAST Channels Now Available
April 3, 2025
Mattel has officially launched its full lineup of FAST channels across current partnering platforms in the U.S., with more expansions planned.
Mattel Publishing Signs New Global Partnerships
April 1, 2025
Mattel Publishing has inked a slew of new deals that will see a multi-title collaboration with Yoto, an expanded partnership with Tonies and a new partnership with TOKYOPOP.
Mattel Renews Licensing Agreement for Toy Story
March 25, 2025
Mattel has renewed its multiyear global licensing agreement with Disney for Toy Story in time for a new range of products commemorating the franchise’s 30th anniversary and the upcoming release of Toy Story 5 in 2026.
Mattel Inks Licensing Deal for DC Library
February 28, 2025
Mattel has inked a multiyear licensing agreement with Warner Bros. Discovery Global Consumer Products that will allow it to develop and market a full range of DC-themed items.
Mattel Introduces New Barney Toy Line
February 26, 2025
Mattel has introduced a brand-new Fisher-Price Barney toy line, inspired by the return of the purple dinosaur in the new animated series Barney’s World.
TV Kids Festivals Podcast: Mattel’s Josh Silverman
February 20, 2025
The latest episode from the TV Kids Festivals podcast is now available: Mattel’s Josh Silverman.
Spotlight: Mattel
February 6, 2025
The offering from Mattel, which is celebrating its 80th anniversary this year, features a range of new titles for some of its most popular brands.
Mattel Posts Q4 & Full-Year Results
February 5, 2025
Mattel reported operating income of $158 million for the fourth quarter, an improvement of $18 million, with full-year operating income at $694 million, a $133 million gain.