Endemol Shine Group Establishes Iberian Hub

March 12, 2015 World Screen Top Stories

AMSTERDAM: Endemol Shine Group has launched a new regional creative and production hub in Iberia, incorporating all group companies in Spain and Portugal, including Shine Iberia, Zeppelin, Gestmusic, Diagonal TV and Endemol Portugal.

Dubbed Endemol Shine Iberia, the new center will be led by Pilar Blasco, currently the MD of Endemol Spain, as managing director. In addition, Endemol Spain’s Javier Garcia has taken the role of chief finance and operations officer and Jordi Bosch will be chairman of the new regional hub. Macarena Rey will continue as CEO of Shine Iberia.

“Our leaders and teams across Iberia are all the best at what they do and strongly position Endemol Shine Iberia from the outset," said Martha Brass, co-CEO of international operations at Endemol Shine Group. "Uniting our companies in Iberia under Pilar’s leadership creates a closely connected regional pool of creativity and resources, which is ideally structured to serve our local partners across all platforms.”

“Endemol Shine Iberia is comprised of and led by brilliant talent from Shine and Endemol,” said Blasco. “By bringing ourselves closer together in this way, I believe we can be greater than the sum of our parts and deliver the best and most diverse programming to audiences across Iberia and internationally.”