Zodiak Rights, Loft London Eye Post-Production Deal

LONDON: Zodiak Rights and Loft London have commenced exclusive negotiations regarding Zodiak Rights' post-production facility.

If an agreement is reached, Loft London will take control of Zodiak Rights' London-based in-house post-production business as part of a five-year post-production, content management and content distribution contract. This transition would involve Zodiak Rights' post-production staff relocating to Loft London in Kensington as of January 1.

This new pact would expand upon a deal made between the two companies earlier this year, which included Loft London providing disaster recovery, business continuity and QC services to Zodiak Rights. In addition, Zodiak Rights would be able to benefit from Loft London's advanced workflow, Cubix automation system and state-of-the-art facility.

Sara Wookey, COO of Zodiak Rights, said: "As the Zodiak Rights business continues to grow so do our post production requirements. This potential agreement promises to be a strategic alliance which will allow us to manage this increased workload whilst taking advantage of Loft London's expertise and state-of-the-art facilities. We have worked closely with Loft since earlier in this year and have been extremely impressed by the company. We feel strongly that a partnership with Loft offers a great opportunity for the Zodiak Rights business."

David Barrett, CEO of Loft London, added: "This will be Loft London's first alliance in its seven-year history and is a key milestone for the business that has grown to be one of the most innovative and agile content management facilities in the industry. We have worked closely with senior management at Zodiak Rights to ensure that the fit is right for their business and look forward to working with them going forward to provide all of their content management and distribution needs. This is an exciting chapter for all those involved."