Sony to Launch Second U.K. Channel

LONDON: Sony Movie Channel is headed to the U.K. this spring, marking Sony Pictures Television (SPT) Networks’ second branded channel in the territory.

Sony Movie Channel, along with a time-shifted +1 service, will be ad-supported. This is the first time the channel brand has launched anywhere outside the U.S. The channel will carry library features and TV movies from Sony Pictures as well as other studios and independents. Sony Movie Channel will join Sky’s basic package, available to more than 10 million subscribers.

Kate Marsh, the senior VP of broadcast and channel development for SPT, said: “Movies are a strong driver in the pay-TV world so we’re very excited to launch Sony Movie Channel in the U.K. Offering a wide variety of contemporary film entertainment every day, the scheduling will attract movie lovers of all tastes, helping advertisers reach a range of demographics.”