Epic Drama Expands Reach in Hungary


Viasat World is extending the footprint of its Epic Drama channel in Hungary, signing carriage deals with two platforms in the market.

Epic Drama is now available on Magyar Telekom and Vidanet platforms in Hungary. The period drama channel and SVOD service reaches more than 50 percent of television subscribers in the Hungarian market overall. Across the CEE region, it is now available to more than 10 million subscribers through 60-plus operator partners.

Tamas Horvath, commercial director at Viasat World, commented: “We pride ourselves on the close working relationship we have with operator partners, understanding their needs and those of the audience in the markets where we broadcast. We are delighted that Magyar Telekom and Vidanet have decided to extend their offering having seen how Epic Drama has resonated with viewers in Hungary over the last 12 months.”

Annamária Rajki, head of TV and entertainment at Magyar Telekom, added: “Our company continuously monitors subscribers’ needs, and we are delighted to be able to broaden our package by offering a high-quality drama channel which stands out from the crowd.”