At MIPTV, in addition to the Canada Pavilion, Canadian producers will be participating at In Development, a MIPTV-Canneseries initiative.
This will allow them to “develop co-production opportunities for drama series, a genre in which Canada has a great deal of co-production experience,” says Valerie Creighton, president and CEO of the Canada Media Fund (CMF). “This 360-degree, fully-integrated approach speaks to the growing Canadian presence at international events like MIPTV, where Canadian creators have been able to develop unique business opportunities, taking Canadian content around the world.”
She adds, “Canada is known for providing a very competitive environment for television and digital media production and co-production. We intend to build on this reputation. Canadian productions are exported all around the world, and sales of Canadian content continue to increase.”