CTV Event Broadcast to Celebrate Canadian Anniversary

TORONTO: CTV has ordered the new crowd-sourced event broadcast Canada in a Day from Screen Siren Pictures to commemorate the country’s 150th anniversary next year.

Canada in a Day is based on Life in a Day, a series of films from Ridley Scott and Kevin Macdonald. The event will allow viewers to experience a day in the life of Canada. It will include footage filmed by Canadians across the country on a single day in the fall; citizens will shoot and submit video in any language that captures a moment in their life on that day. The video submissions will be curated by filmmaker Trish Dolman, who serves as executive producer and director.

Leading up to the film day, CTV and Screen Siren will launch an extensive campaign featuring celebrity and community ambassadors to raise awareness about the project. The two-hour event special will air on CTV in 2017.

“CTV is proud to be the home of this timely self portrait of Canada as a lead-up event broadcast for our milestone 150th anniversary,” said Mike Cosentino, the senior VP of programming for CTV Networks and CraveTV. “We invite all Canadians to play a role in this historic special.”

“Canada in a Day presents an opportunity to allow Canadians to talk to each other through film—in a real way about who we are, where we are as a nation, and where we want to go, resulting in a visual mosaic that we can all be proud of,” added Dolman. “I am honored to be the filmmaker who will be presenting these compelling stories of ordinary and extraordinary moments in the lives of Canadians, and see this as a valuable time capsule for generations to come.”