WWE Sunday Dhamaal to Launch in India

ADVERTISEMENT

Sony Pictures Networks India and WWE are rolling out WWE Sunday Dhamaal, a new weekly show in Hindi that premieres on Sony MAX this weekend.

The show will feature the best action and family-friendly entertainment from WWE’s flagship programs Raw and SmackDown. WWE Sunday Dhamaal will launch on Sunday, June 25, at 6 p.m. on India’s movie channel Sony MAX. WWE Sunday Dhamaal replaces Raw Sunday Dhamaal and will air in Hindi on Sony MAX. It will air in English on TEN 1 and TEN 1 HD on Sundays at 10 a.m.

The series will be presented by TV personalities Salil Acharya and Madonna Tixeira and will include exclusive features offering Indian fans a localized WWE experience that goes beyond Raw and SmackDown each week. In addition, fans will be able to engage with WWE Sunday Dhamaal through social media in a segment called Debate of the Week. Viewers will be invited to share their opinions on Facebook and Twitter, and select posts will be displayed on the air. The weekly show will also include trivia contests with chances to win WWE merchandise. WWE fans from the world of sports and Bollywood will also appear on the show as special guests.

“WWE fuels the most dedicated audience around the world and has a huge fan following,” said Neeraj Vyas, the senior executive VP and head of the MAX cluster of channels and Channel SAB at Sony Pictures Networks India. “With Sony MAX’s mass appeal and wide reach, and with action entertainment gaining immense popularity among the audience, we made the decision to telecast WWE Sunday Dhamaal on the channel. WWE has had a longstanding connection with India, and we are sure the show will enjoy a good following.”

“We are excited to partner with Sony Pictures Networks India to bring our passionate fans new and localized content featuring all their favorite WWE Superstars,” said Sheetesh Srivastava, the VP and general manager of WWE India. “WWE Sunday Dhamaal gives our massive fan base in India a customized version of WWE’s blend of action-packed, family-friendly entertainment from Raw and SmackDown every week.”