HITS Channel Added to Letv Lineup


SINGAPORE/HONG KONG: Letv and Rewind Networks have signed a deal to bring the HITS channel to subscribers in Hong Kong and Macau.

HITS becomes available to all Letv subscribers in HD and subtitled in traditional Chinese. This marks the tenth platform in the AsiaPac region to launch the channel, which is celebrating its two-year anniversary.

Avi Himatsinghani, CEO of Rewind Networks, said, “It’s a privilege to be on ten major platforms just in time for HITS’ second anniversary! We’ve been blown away by the love that we’ve received from all our affiliate partners and look forward to launching on more platforms in 2016! Even though our name is Rewind, we like to be forward in our practice and embrace new innovative platforms and consumer experiences such as Letv. We are pleased to be among the first general entertainment channels on Letv.”

Tin Mok, CEO for AsiaPac at Letv, added, “We loved the HITS proposition as soon as we heard about it! We’re proud to provide a home for the best HITS on TV to Hong Kong viewers. Letv’s goal is to be the largest and most influential entertainment platform in Asia. HITS’ programming is a natural fit in our growing stable of channels. Fans of series such as Star Trek: The Next Generation, Seinfeld, The X-Files, Three’s Company and Diff’rent Strokes are sure to rejoice!”