FIC Expands Presence in Thailand

HONG KONG: A week after sealing a wide-ranging carriage pact with Thai cable operator CTH, FOX International Channels (FIC) has announced an agreement, encompassing more than 20 channels, with GMM Grammy for its new Z Pay TV platform.

The new pact kicks off with STAR World launching on Z Pay TV’s GMM Movie Channel 400 for 12 hours a day. "The programs from STAR World will strengthen GMM Movie Channels," said Rafa Damrongchaitham, COO of content management at GMM Z.

“It is our pleasure to partner with GMM Grammy," noted Zubin Gandevia, COO of FIC Asia Pacific and Middle East. "They are leaders in the Thai entertainment industry and we believe in the potential of our partnership. We look forward to taking this partnership even further in the future with possible initiatives such as developing new content for Z Pay TV.”

Last week, FIC announced a deal to bring a host of channels, plus new technology, to fledgling operator CTH. FIC also has a carriage deal with the country’s dominant platform, TrueVisions, but the DTH operator recently stopped carrying Star World and Channel M.