Bomanbridge Scores Package Deal with China’s Bilibili

SINGAPORE: Bilibili in China has taken 111 hours of factual programming, including When Patrick Met Kylie, from Bomanbridge Media.

When Patrick Met Kylie follows a British chef who loves Italian food and an Australian food and travel writer living in Italy. The pair are on a mission to discover how Italians really live and eat. The millennial-targeted digital platform also picked up Hidden Britain by Drone, in which Sir Tony Robinson uses drones to showcase little-known places in Britain, from billionaires’ private estates to forbidden military zones.

Bilibili also acquired travel and nature programs such as Escape or Die, featuring escape artist Dean Gunnarson, and Extraordinary Dogs, which explores true stories of canine prowess and the science behind dogs’ special abilities. In addition, Bilibili went for The Wonder of Dogs, which looks at the evolution of the animals from ancient predators to household pets. Another pickup is Animal Atlas, a show that teaches viewers about all types of creatures from around the world.

Sonia Fleck, CEO of Bomanbridge Media, commented, “Bomanbridge is excited to continue expanding our programming reach to the ever-growing digital online platforms, especially in China, where this has become a very lucrative space. We have an exciting, rich factual catalog appealing to many demographics, especially the millennial audiences who demand high-quality, captivating stories and are pleased to bring Bilibili viewers over 110 hours of fresh nature and travel content.”