ATF Spotlight: Warner Bros. Discovery Asia Pacific

This year, there have been strong hits from the Warner Bros. Discovery portfolio, including the HBO original House of the Dragon and shows made in AsiaPac.

“In addition to local relevance, ‘travelability’ remains front of mind for our Asia productions, and we’re always looking for new ways to bring this content to more audiences,” says Jae Chang, senior VP, head of home entertainment and TV distribution for India, Southeast Asia and Korea at Warner Bros. Discovery. “For example, our local shows from India and Korea have aired across our networks portfolio, as well as on HBO GO and discovery+ in Southeast Asia.”

Selectively premiering Discovery content on HBO GO has also proven valuable, Chang says, with titles such as Johnny vs Amber and House of Hammer growing viewership and engagement.

“Warner Bros. Discovery is home to many of the most iconic brands and franchises,” says Chang.