Global advertising revenues will be up 9.5 percent this year to top $1 trillion for the first time.
Tag: This Year Next Year
GroupM: 2024 Adspend to Rise 7.8 Percent
June 13, 2024
The global advertising market will reach $989.8 billion this year, a 7.8 percent increase.
GroupM Revises Ad Forecasts
June 15, 2021
GroupM is now projecting global advertising revenues to be up by 19 percent this year, a "significant upward revision" of its December forecasts.
GroupM Upgrades 2020, 2021 Forecasts
December 8, 2020
Global ad revenues will be down by 5.8 percent this year, GroupM projects in its latest This Year, Next Year report, an improvement on the June forecast of an 11.9 percent drop in 2020.
GroupM: Global Ad Revenues to Fall 9.9 Percent in 2020
June 23, 2020
New forecasts from GroupM project that global advertising revenues will fall 9.9 percent this year.