Nicola Lussana Becomes CEO of Seven.One Media

ProSiebenSat.1 has tapped Nicola Lussana, former managing director of Publitalia ’80, as chairman of the management board and CEO of Seven.One Media.

Lussana has more than 25 years of leadership experience across the media and entertainment industry. He previously served as managing director of Publitalia ’80, CEO of Mediamond and a member of the board of directors at Publieurope.

Additionally, Dr. Markus Messerer will assume the role of chief operating officer and Lennart Harendza the role of chief revenue officer for Seven.One Media. Both will also remain in their roles as managing directors.

In their new roles, Messerer will be leading the operative business, including subsidiaries, technology and information, while Harendza will be overseeing agency and client sales, including sales support and creative.

“Nicola Lussana joining Seven.One Media marks an important step in strengthening the company’s presence in the German-speaking region and beyond while supporting ProSiebenSat.1’s long-term industrial growth strategy,” said Marco Giordani, CEO of ProSiebenSat.1 Media. “Nicola is a proven expert in his field. Together with Markus Messerer as chief operating officer, Lennart Harendza as chief revenue officer and the outstanding Seven.One Media team, Seven.One Media is ideally positioned to drive forward the next chapter, based on growth and innovation.”

Lussana commented, “It is an honor to be heading the sales house of ProSiebenSat.1 at such a crucial moment for the company. I look forward to working with Markus Messerer and Lennart Harendza and the entire Seven.One Media team. Positioning our activities in Germany, Austria and Switzerland more closely to a European strategy will help us to extend our reach internationally, provide added value to our customers and create additional opportunities for growth.”