Max Makes Its Debut in Latin America & Caribbean


Max has officially launched in Latin America and the Caribbean, marking the beginning of the platform’s international rollout.

Fernando Medin, president and managing director of Warner Bros. Discovery Latin America & US Hispanic, said: “The launch of Max in Latin America opens new paths of growth for Warner Bros. Discovery’s multiplatform offering, giving audiences in the region a variety of options to watch their favorite content. Max will always have a great story to offer, for every moment, every mood and for everyone.”

Juan Solá, streaming lead at Warner Bros. Discovery Latin America, added: “Max is now a reality in Latin America, and we are so excited to introduce it to audiences in the region with several plan options so that they can select the one that best fits their needs. Max brings together the strengths of our brands with an enhanced streaming experience for an unmatched range of choice so that each member of the family can find their favorite stories in a few simple clicks. With improved features, the robust platform is flexible and easy to navigate, with stable video playback and includes personalization capabilities that allow each user to create their own and unique journey within the Max experience.”

In the months following its launch, the enhanced streaming platform from Warner Bros. Discovery will include 37,000 hours of content across a variety of genres and formats from its family of brands, including HBO, Warner Bros., the DC universe, Discovery, Discovery Home & Health, Investigation Discovery (ID), Cartoon Network, Discovery Kids, Cartoonito and [adult swim].

Max launches with premieres this week, including the movie Aquaman & the Lost Kingdom; the unscripted Max original series Downey’s Dream Cars and On the Roam with Jason Momoa; the second season of the Turkish novela Woman; the ID docuseries The Curious Case of Natalia Grace and the new local Max original documentary series Menem Jr: The Death of a President’s Son; local adaptations from Brazil and Latin America of Naked & Afraid; new episodes of the animated kids’ series Rey Mysterio vs. the Darkness; the debut of Franklin and Milena on the Quest for Science; and a new season of Mini Beat Power Rockers.

Original productions developed with a community of Latin American creators and artists include the drama Vgly and Las Bravas F.C., which will premiere a second season soon on Max.