Wednesday, May 27, 2020
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GfK: Netflix & Amazon Should Consider Ads vs. Fee Hikes

Following its latest study, GfK suggests that commercial-free streaming platforms like Netflix and Amazon may need to consider accepting advertising as an alternative to raising their subscription fees in order to achieve revenue and profit growth.



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About Kristin Brzoznowski

Kristin Brzoznowski is the executive editor of World Screen. She can be reached at [email protected]

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