Thursday, June 20, 2024

Tag: GfK

Binge-Viewing Rising Sharply

July 20, 2016

According to new GfK MRI research, 57 percent of TV viewers report regular binge-viewing, up 12 percent in just ten months. Nearly six in ten TV viewers say they have regularly watched three or more episodes of the same show in one sitting, be it via streaming, DVR, VOD or TV marathons.