ComediHa! Acquires Just For Laughs Assets

ComediHa! has acquired the assets of Just For Laughs, which hosts the world’s largest humor festival in Montreal.

The transaction includes acquiring certain assets, including the brands Juste pour rire, Just For Laughs, ZooFest, ComedyPro, the Gags and the audiovisual catalog.

Sylvain Parent-Bédard, CEO of ComediHa!, said: “This asset acquisition will enable us to offer even more diverse entertainment experiences to our Quebec, Canadian and global audiences while supporting the growth and development of our artists and content around the world. We are also becoming a strategic player for international artists who want to perform in Quebec and Canada.”

The acquisition of the assets will help accelerate ComediHa!’s strategic plan to redefine its operational trajectory to support its growth in all its business sectors, including festivals, live production, television production, tour promotion, distribution and content monetization. ComediHa! will continue to encourage the emergence of new talent and will strengthen its presence in Quebec, Canada and internationally.

ComediHa! plans to continue and accelerate the development of its network of broadcasting platforms, including the positioning of its subscription service ComediaHA.tv, as well as its on-demand video services, its FAST Channels and monetization. Amuz Distribution (a subsidiary of ComediHa!) gains distribution of the Just For Laughs catalog.

Parent-Bédard added: “We are on the first day of a new era and a new plan to implement. More than ever, we want to meet fans, festivals, viewers, creators, artists, artisans, producers, agents, managers, public partners, sponsors, showrooms and broadcasters, from Quebec, Canada, the Francophonie and the entire world. The acquisition of Just For Laughs’ assets, developed over 40 years, will undoubtedly enable us to continue our mission of making the world laugh worldwide and contributing proudly to our cultural, tourist and economic landscape.”