Brightcove Sells to Bending Spoons for $233 Million

Brightcove has entered into a definitive agreement to be acquired by Bending Spoons, which has a suite of digital technology products that includes Issuu and WeTransfer, in an all-cash transaction valued at approximately $233 million.

The transaction, which was unanimously approved by Brightcove’s board of directors, is expected to close in the first half of 2025, subject to customary closing conditions and approvals, including approval by Brightcove’s stockholders and the receipt of required regulatory approvals.

Upon the completion of the transaction, Brightcove will become a privately held company, and its common stock will no longer be listed on any public stock exchange.

“We are pleased to have entered into this definitive agreement with Bending Spoons, which represents the culmination of a comprehensive strategic review process led by our Board of Directors and with the support of our management team and advisors,” said Diane Hessan, chairman of Brightcove’s board of directors. “As the board considered the long-term path for Brightcove, we unanimously determined that this transaction represents the best opportunity to maximize the value of the business and deliver compelling, certain, and immediate cash value to our stockholders.”

Marc DeBevoise, Brightcove’s CEO and board director, said, “Brightcove is a storied and successful enterprise SaaS leader with 20 years of history, 12 of them as a public company. We have been a pioneer and innovator in the streaming market, from the early days of video player technologies to the leading video-powered engagement platform we are today. Today’s announcement will enable Brightcove to leverage the technology and market expertise of Bending Spoons and best position Brightcove to continue to thrive in the streaming and engagement technology market.”

Luca Ferrari, Bending Spoons’ CEO and co-founder, said, “We’re delighted to welcome Brightcove into the Bending Spoons portfolio. Brightcove is a trusted and respected name in the streaming technology space, and we look forward to serving its large global customer base. When Bending Spoons acquires a business, we do so with the intention of owning and operating it indefinitely. With this in mind, we’re excited about building on the strong work of the current team and ensuring Brightcove thrives for many years to come.”