Vimeo Buys OTT Subscription Video Platform VHX

NEW YORK: Vimeo has acquired VHX, a platform for premium OTT subscription video channels.

Vimeo can now offer a complete streaming ecosystem for individual creators, niche programmers and major media partners to create SVOD channels. Vimeo offers partners the ability to build catalogues and audiences by sourcing programming from Vimeo’s creator community, and accessing Vimeo’s global ecosystem of more than 280 million monthly users.

“Online video is expanding from a few, mainstream subscription services into a flourishing world of interest-based streaming channels, much like the evolution from broadcast to cable television,” said Kerry Trainor, Vimeo’s CEO. “Vimeo is home to the world’s leading video creators and the viewers who love them, and we’re excited to add VHX’s team and technology to our streaming marketplace. As the video universe continues to unbundle, Vimeo offers the ideal home for the next generation of premium video channels serving passionate global audiences.”

VHX co-founder and CEO, Jamie Wilkinson, added, “We couldn’t ask for a better partner than Vimeo. Adding our platform to Vimeo’s massive community of creators and consumers means we’ll be able to move faster, and help creators large and small succeed in the over-the-top streaming market.”