Twentieth Century Fox CP Combines The Simpsons & Soccer

LOS ANGELES: To commemorate the 25th anniversary of The Simpsons, Twentieth Century Fox Consumer Products is launching a co-branding initiative combining the hit animated series with the popular sport of soccer.

The worldwide campaign includes a collection of The Simpsons-themed soccer products created in collaboration with international soccer teams, including FC Barcelona and Sport Club Corinthians. This merchandise will hit retail next year. Additionally, a FIFA World Cup-inspired episode of The Simpsons, titled "You Don't Have to Live Like a Referee," is slated for broadcast on FOX in March 2014.

"2014 is the year of soccer with the FIFA World Cup, serving to connect fans from cities, towns and villages around the world to experience the biggest sporting event," noted Jeffrey Godsick, the president of Twentieth Century Fox Consumer Products. "This is the perfect opportunity to present a line of soccer merchandise, promotions and content that will leave an indelible imprint on The Simpsons fans around the world."