Tuesday, October 3, 2023
Home / Top Stories / Report: U.S. Media Ad Spending to Reach $169.5 Billion

Report: U.S. Media Ad Spending to Reach $169.5 Billion

NEW YORK: U.S. TV ad spending is expected to remain largely unaffected by the growth of online this year, according to new estimates from eMarketer, which predicts total media ad spending to increase 6.7 percent in 2012 to $169.5 billion.  U.S. online ad spending is forecast to grow 23.3 percent this year to reach $39.5 …

The content you are trying to access is only available to members.

About World Screen

The leading source of information for the international media business.


Hamilton Star Bryan Terrell Clark in Content Pact with INE

INE Entertainment has entered into a creative collaboration with Broadway star Bryan Terrell Clark on a series of digital and TV projects.