Paul Frank to Lead Saban Brands’s Creative Development

LOS ANGELES: Saban Brands has appointed the iconic artist and designer Paul Frank as the company’s director of creative development.

Frank is the original founder of Paul Frank Industries (PFI)—which was acquired by Saban Brands in 2010—and the creator of Julius the Monkey, as well as other Paul Frank characters. In his new position, he is expected to bring authenticity back to the PFI brand, which is gearing up to bring apparel, accessories and lifestyle products to market. He will also work on new character development and other content for additional properties in the Saban Brands catalogue.

“The global success of Paul Frank Industries is a true testament to the creativity of Paul Frank and his colorful imagination and quirky designs,” said Dan Castle, the managing director of Saban Brands Lifestyle Group. “As we continue to evolve the PFI brand, we couldn’t think of a better talent to join our team. We are so excited to have Paul on board and look forward to his contributions and what’s to come for PFI and beyond.”

“When I started sewing Julius wallets back in 1995, I had no idea how popular the character and brand would become,” added Frank. “Julius and all of the Paul Frank characters are a part of me, which is why it’s such an amazing feeling to reunite with them. I’m excited to join the Saban Brands family and see what the future holds.”