New President for IFC

NEW YORK: AMC Networks has promoted Jennifer Caserta to serve as the president and general manager of IFC.

The appointment is effective immediately. She continues to be based at the company’s New York headquarters and reports to Ed Carroll, AMC Networks’ COO. Caserta was named executive VP and general manager of IFC in 2008. She led the channel’s 2010 rebrand, embodied by the tagline "Always on. Slightly off." She greenlit the original comedies The Increasingly Poor Decisions of Todd Margaret, Onion News Network and the docu-comedy Whisker Wars. Caserta is also behind the upcoming series Comedy Bang! Bang! and Bunk.

In her new role, Caserta will continue to oversee all aspects of the network. She will look to drive viewership and grow revenue as well, including original programming, acquisitions, scheduling, marketing, digital media and new business opportunities.

Carroll stated:  “Jen has been a tremendous asset to the network, leading IFC’s successful rebrand and its transition last year to an ad supported model, and implementing an original programming strategy that’s resonating with viewers. IFC’s distinct brand and focus on original, off-kilter comedies has positioned it extremely well among viewers, advertisers and affiliates. Jen is a terrific leader and a savvy executive and I’m very pleased to recognize her many accomplishments with this well-deserved promotion.”