Netflix & TiVo Align in IP, Product Agreements

SAN CARLOS/LOS GATOS: TiVo and Netflix have signed multiple agreements involving licensing, intellectual property and products.

A product agreement will see TiVo continue to integrate Netflix into its set-top boxes available to consumers through select pay-TV providers and retail stores. This includes unified search across the content catalog and a Netflix button on remote controls.

A separate IP deal provides Netflix a license to the TiVo patent portfolios and a license to the Intellectual Ventures patent portfolio for OTT offerings. This pact represents one of the first licenses granted under the exclusive partnership with Intellectual Ventures announced earlier this year.

“The partnership between Netflix and TiVo dates back to our early days of streaming video,” said Bill Holmes, Netflix’s global head of business development. “Building on this history, the agreements provide consumers freedom to watch their favorite TV shows and movies whenever and wherever, with an integrated experience across more devices.”

“Our agreements with Netflix represent a major milestone for TiVo as we expand our offerings for the fast-growing OTT space, and further demonstrates our commitment to delivering innovative technologies to new and emerging markets,” said Tom Carson, CEO of TiVo. “From products to patented technologies, TiVo is helping companies quickly adapt to a rapidly changing media industry and create beautiful user experiences that keep consumers connected to their favorite entertainment.”