Insight TV has appointed Marco Frazier to the newly created position of senior VP of Insight TV Studios US.
In his new role, Frazier will oversee content production and sales operations to the U.S. He will be identifying new development and co-production opportunities, including branded entertainment series and other commissions. He will also look to license programming from Insight TV’s library of original content. Based in the company’s New York office, Frazier reports to Natalie Boot, Insight TV’s head of media sales.
Before joining Insight TV, Frazier was senior VP of international distribution for digital and new platforms at AMC Networks, where he held various senior-level positions over an eight-plus year period. Frazier also previously served as CEO of Screenplus and director of affiliate sales and distribution in EMEA for ESPN.
Frazier said: “I’m very excited to have the opportunity to oversee this new U.S. production and sales arm of Insight TV. They have been on the cutting-edge of the 4K UHD revolution and have brought engaging first-person storytelling in the action-sports and lifestyle category to millions of millennials around the world. As linear and digital platforms seek to distinguish themselves in today’s content wars, Insight TV US will be there to provide the gold standard in competition-busting entertainment programming.”
Natalie Boot, head of media sales at Insight TV, added: “Marco has been a consultant to Insight TV in the past so he is already part of the family. He is very tapped into the spirit and modality of our programming, as well as our audience. As we expand our production and sales efforts in the United States, Marco is the perfect combination of Insight TV insider and savvy, experienced media executive to accelerate our business there. We excited about the opportunities he will uncover for us this year.”