Jennifer Zaldivar-Clark to Head Up Talent for Viacom’s Paramount Network

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Viacom has named Jennifer Zaldivar-Clark to the post of senior VP of talent for Paramount Network.

In her expanded role, Zaldivar-Clark will oversee Paramount Network’s newly formed talent function and will continue to serve as senior VP of talent and communications at TV Land. She will report to Kevin Kay, the president of Paramount Network, TV Land and CMT, with a dotted line to Frank Tanki, the general manager of TV Land.

Zaldivar-Clark’s responsibilities as lead talent and communications executive for TV Land include overseeing talent relations for the brand, as well as booking and event strategy. Additionally, she guides communications for TV Land’s scripted programming and leads a bi-coastal team to develop and execute national publicity campaigns for its hit original series Younger, Teachers and Nobodies. She is also tasked with advancing the brand’s corporate communications strategy as it continues to expand its reach and attract new audiences during a transformation period.

“Jen has an innate ability to develop and maintain strong relationships with talent and the creative community,” said Kay. “She has significantly elevated the TV Land brand and expanded its footprint across the entertainment business in new and creative ways. Jen’s leadership will be instrumental to the success of Paramount Network as a premier destination for top-tier talent across the industry.”