ESPN Appoints President of Programming & Original Content

ESPN has promoted Burke Magnus to president of programming and original content.

Magnus was previously executive VP of programming and original content. He will continue to report to Jimmy Pitaro, chairman of ESPN and sports content.

Magnus is responsible for all programming and rights acquisition and scheduling and, as of November 2020, added oversight of ESPN and ESPN+ original content development and scheduling. He is responsible for rightsholder relationships, content strategy and cross-platform programming rights acquisition/scheduling on a global basis.

“Burke is a talented leader and collaborative colleague who has been instrumental in guiding ESPN through what has undoubtedly been one of the most challenging and critical periods in our history,” Pitaro said. “He is an industry-leading programming strategist who continues to take on new challenges with his signature combination of relationship building and creativity.”