Banijay Studios North America Taps Rebecca Mayer

Production and development executive Rebecca Mayer has joined Banijay Studios North America in the newly created role of executive VP of programming and development.

Mayer was previously a development consultant and producer under an overall deal at the Universal Television Alternative Studio for three years. She worked on formats such as NBC’s comedy-competition series Bring the Funny, the musical-competition series Songland and the sports-competition series The Titan Games.

At Banijay, Mayer will focus on expanding the studio’s development and current slate in the U.S., creating original content for broadcast, cable and streaming. This includes collaborating with Banijay’s independent international producers on creating English-language programs based on new and proven formats.

Mayer will report to David Goldberg, president and CEO of Banijay Studios North America, and will be based in Los Angeles.

Goldberg said: “I am thrilled to welcome Rebecca to the Banijay family. Her extensive producing experience, creativity and infectious enthusiasm make her the ideal choice to oversee our development and programming departments. I have no doubt that she will be a great asset to the future of our company.”