Showtime Unveils New Sacha Baron Cohen Comedy

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Showtime is due to debut Who Is America?, a new satirical half-hour series written and directed by comedian Sacha Baron Cohen (Da Ali G Show, Borat), later this month.

Who Is America? will explore the diverse individuals who live in the U.S. The seven-part show premieres for streaming, online and on-demand on Sunday, July 15, at 12 a.m., with a linear debut at 10 p.m. It is created and executive produced by Baron Cohen. Anthony Hines, Todd Schulman, Andrew Newman, Dan Mazer and Adam Lowitt are also on board as exec producers.

“Sacha is a comedic genius who shocks you with his audacity, bravery and inventiveness,” said David Nevins, the president and CEO of Showtime Networks. “He is the premier provocateur of our time, but not for the sake of ‘gotcha’ moments. Behind the elaborate setup is a genuine quest for the truth about people, places and politics. Nobody knows how to cause a stir like Sacha Baron Cohen, and it’s going to be fascinating to watch what happens when Who Is America? is released on the world.”