Smithsonian Channel Expands into South Korea


Smithsonian Channel has launched in South Korea on the KT Skylife platform.

Per the deal, Smithsonian Channel is now available through Skylife’s Basic and BizOn Package via both linear and video-on-demand services. Skylife viewers can now access documentaries spanning a wide range of genres such as air and space, history, science, nature and pop culture. Among the titles on offer are Sports Detectives, Coronavirus: Into the Red Zone, Aerial Cities and Air Warriors.

The deal was facilitated by LYD, Blue Ant Media’s exclusive channel distributor in Korea.

Beatrice Lee, CEO of Blue Ant Media Asia Pacific, said: “We are thrilled to launch the Smithsonian Channel on Skylife. It is a challenging time to expand the brand with a pandemic going on, but we are confident in the quality of content we are offering and very fortunate to have KT Skylife feeling the same. Smithsonian Channel’s content has complex narratives and characters, open-ended questions, and still-unsolved mysteries that resonate with what our modern audience wants from their entertainment experience. We look forward to feed Skylife’s audience’s curiosity and enrich their minds.”

CEO of LYD Joon Lee added: “The depth, quality and educational positioning of the Smithsonian Channel is something LYD has always recognized as a strong proposition for this market so we are incredibly excited for its very first launch in Korea on Skylife.”