Signpost Entertainment Joins ITV Studios


Signpost Productions’ network production arm, behind such shows as Robson Green’s Weekend Escapes and Deaf Away Days, is joining ITV Studios, where it will be housed within MultiStory Media.

Signpost Entertainment, the new label within MultiStory Media, will remain focused on diversity and inclusion in its slate. It will be led by Gareth Deighan as creative director, reporting to Tim Carter and Ana de Moraes, CEO and chief creative officer, respectively, at MultiStory Media.

The move allows the new label to tap into the strengths of MultiStory’s production teams. Signpost Productions, meanwhile, will remain part of ITV Plc. It produces This is Deaf for the British Sign Language Broadcasting Trust and regular inserts for the BBC’s The One Show, as well as on-screen British Sign Language translations for a host of broadcasters. The unit operates production and post-production facilities in Gateshead and Leeds.

Carter commented: “Our shared ambition is to put on-screen disability and off-screen accessibility at the heart of our productions, producing shows that authentically, joyously and effortlessly entertain broad audiences. We’re delighted to support Gareth as he builds Signpost Entertainment into a creative powerhouse.”

Deighan added: “This is incredibly exciting. Working with Tim and Ana at MultiStory, while continuing to work closely with Signpost Productions, will supercharge our output and allows us to further place diversity and inclusion at the heart of what we do.”