Gusto TV Inks Deal with TCL FFalcon

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Gusto TV has inked a global distribution deal with TCL FFalcon, a company backed by TCL Electronics, Tencent and Southern TV New Media.

TCL FFalcon will add Gusto TV’s original programming to its family entertainment hub, TCL Channel, available on TCL Roku TVs and Android TVs.

“It’s exciting to partner with a technology powerhouse like TCL FFalcon,” said Chris Knight, CEO and president of Gusto Worldwide Media. “With their immersive and engaging visual experience and our stunning culinary programming, viewers will be truly transported beyond the surface of a display.”

“We are thrilled to journey ahead with Gusto TV’s first-class and enjoyable culinary content,” said Matt Ding, global business manager at TCL FFalcon. “Depending on the TCL Electronics smart-TV sales volume and TCL Channel’s experienced content management, we are confident this alliance can make an impact on TCL smart-TV users.”