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Horowitz: Latinx Over-Indexing for SVODs

According to Horowitz Research, media companies are expanding their Spanish-language content to serve growing Latinx audiences, a group that is over-indexing for subscribing to SVODs and using AVODs compared to the total market.



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About Kristin Brzoznowski

Kristin Brzoznowski is the executive editor of World Screen. She can be reached at kbrzoznowski@worldscreen.com.

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