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Cisneros Group’s RedMas Buys Online Ad Outfit

MIAMI: RedMas, the Cisneros Group’s digital advertising unit, has purchased Kontextua, an online ad company with business lines across Latin America and Spain. Kontextua was formed two years ago by German Herebia and Carlos Cardoba. With the acquisition, Herebia, co founder of InZearch, and Cordoba, co-founder of ePlanning, join the Cisneros Group’s digital management team. …

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