Zodiak Kids Names European Licensing Agents for Lilybuds

Zodiak Kids has appointed licensing agents for its preschool series Lilybuds, with Sagoo handling France and Biplano managing Italy and Spain.

The 52×11-minute series will launch on France 5 this spring. Lilybuds follows the adventures of a community of tiny magical gardeners. Zodiak Kids holds worldwide distribution and licensing rights.

The show is produced by Zodiak Kids Studios and is a co-production of France Télévisions and Discovery Kids LatAm. Lagardère picked up pay-TV rights for TiJi, while the series was presold to DeAgostini Editore in Italy for its DeA Junior channel.

Claire Shaw, the VP of licensing at Zodiak Kids, said, “We’re delighted to have brought on board Biplano and Sagoo as our agents to manage Lilybuds licensing across France, Italy and Spain. We look forward to launching our consumer products program from spring 2019.”

Jordi Rey, the CEO of Biplano, commented, “We are very happy to team up again, together with Sagoo, with Zodiak Kids on Lilybuds. We truly believe that Lilybuds matches a great demand within our markets and it will allow us to build a complete licensing program, starting in France. We thank Zodiak for having this new opportunity to cooperate with one of their productions.”

Laurent Taieb of Sagoo added, “Sagoo is really excited to be able to be working on Lilybuds; we have a great property that is in trend with our world needs and that will be aired by two major French broadcasters. We are proud to be a part of the Zodiak family on Lilybuds.”