Mattel has entered into a multiyear physical and digital distribution agreement with NCircle Entertainment and Mill Creek Entertainment.
Tag: Mattel
Mattel’s Richard Dickson to Deliver Licensing Expo Keynote
July 23, 2021
Richard Dickson, president and COO of Mattel, and Roz Nowicki, the company's head of global consumer products and franchise marketing, will deliver a keynote address at Licensing Expo Virtual next month.
Mattel & VCP Pact for PAW Patrol Movie Products Line
July 1, 2021
Mattel has entered into a global licensing agreement with ViacomCBS Consumer Products (VCP) to develop a selection of items for PAW Patrol: The Movie.
Polly Pocket Live-Action Movie in the Works
June 25, 2021
Mattel is developing the Polly Pocket brand into a live-action motion picture.
Mattel Adventure Park Set for Crystal Lagoons Island Resort
June 11, 2021
Mattel has signed a deal with Crystal Lagoons Island Resort in Glendale, Arizona, for a new entertainment destination slated to open in late 2022.
Spotlight: Mattel
June 8, 2021
Mattel is bringing back the classic Masters of the Universe with two animated series, Masters of the Universe: Revelation and the new animated adventure series He-Man and the Masters of the Universe.
Keynote: Mattel’s Ynon Kreiz
June 7, 2021
Delivering the opening keynote address of the TV Kids Summer Festival today, Ynon Kreiz outlined the transformation strategy put in place to “unlock the true value of Mattel.”
Mattel Launches Toy Takeback Program
May 11, 2021
Mattel has launched a toy takeback program that will enable families to extend the life of their Mattel toys once they are finished playing with them.
Mattel Boards Karma’s World
April 27, 2021
Mattel has aligned with 9 Story Media Group and Karma’s World Entertainment in a multiyear global licensing deal for the new series Karma’s World.
Ynon Kreiz Set for TV Kids Summer Festival
April 20, 2021
Ynon Kreiz, the chairman and CEO of Mattel, will take part in a keynote conversation during the TV Kids Summer Festival, which is being held from June 7 to 10.