Playmates Toys On Board New Voltron Series


EL SEGUNDO: Playmates Toys has become the master toy licensee for DreamWorks Animation’s Voltron: Legendary Defender, a reimagining of the classic property that is headed to Netflix.

Voltron: Legendary Defender centers on five teenage pilots for mystical robot lions that join forces to create the most powerful defender in the universe. The show is due to debut as a Netflix original this year. Playmates Toys will release a wide variety of toys based on the new series in spring 2017.

“We are excited to work with DreamWorks Animation on the resurgence of such a beloved brand, and are looking forward to providing nostalgic fans and new audiences with a heroic space adventure toy line,” said Thomas Chan, the CEO of Playmates Toys. “We are dedicated to developing an innovative line of toys that will bring the series to life, allowing fans to be immersed in the epic adventures of Voltron, as the team liberates the universe.”

“Voltron is an incredible property, rich with mythology and lore, and we couldn’t be more excited to collaborate with Playmates Toys to bring this legendary defender to life off the screen,” added Tim Erickson, the global head of licensing at DreamWorks Animation. “Voltron: Legendary Defender is an action-packed series that will have kids lining up to see what Playmates has in store.”