Mattel has signed a multiyear licensing deal with Amazon MGM Studios to create and sell co-branded dolls and collector sets inspired by MGM Television’s Wednesday.
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WildBrain has prepped new content for Strawberry Shortcake, including a Halloween special, and scored new licensing partnerships for the brand.
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Polly Pocket: Sparkle Cove Adventure, a new 66-minute special from Mattel Television and WildBrain, is slated to premiere on Netflix on August 21.
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