Mobile

Bolstering the Joyn streaming service and refocusing some of its content investments are key strategies for ProSiebenSat.1 as the company navigates challenging economic headwinds, Bert Habets, CEO, and Henrik Pabst, chief content officer at Seven.One Entertainment Group, told reporters at a press round table at MIPCOM.

As budgets soar and scripted storytelling becomes more ambitious, distributors, producers and commissioners weigh in on how they’re spotting and financing compelling IP.