Channel 4 Adds Spirit Studios to Indie Growth Fund


Spirit Studios, founded by Peter Cowley and Matt Campion, is the latest independent production company to join Channel 4’s Indie Growth Fund.

Spirit Studios creates and distributes original unscripted and scripted programming, podcasts and branded content. It also owns and operates a portfolio of digital and social media channels, including the global mental health movement #IAMWHOLE.

Spirit Studios’ original programming includes The Stand Up Sketch Show for ITV; BAMOUS for the BBC; The Whole Truth, First Impressions and Trigger Happy for Channel 4; and Comedy Against Living Miserably for Dave/UKTV.

Caroline Murphy, head of Channel 4’s Indie Growth Fund, said: “Matt and Peter have built an incredibly multi-faceted company which covers an amazingly broad spectrum of digital and linear media.

“Their values align with so much we hold dear at Channel 4, and I know that their passion, vision and creativity coupled with support from the Indie Growth Fund will help Spirit Studios soar to even greater success.”

Cowley, CEO and co-founder of Spirit Studios, said: “This is a significant moment in Spirit’s journey, and we’re thrilled to have Channel 4 help us scale our businesses, as we continue to disrupt the industry on our journey to become a powerhouse indie of the future.”

Campion, co-founder and creative director, added: “Our ethos at Spirit is the ‘Funny & Feeling,’ which is the focus of our creative thinking. This ensures we produce content that is not only highly entertaining but also drives our mission and purpose.”