NATPE Spotlight: Banijay Rights

Returning to the U.S., Australia and Brazil in early 2019, Wife Swap is a long-running, globally successful format highlighted by Banijay Rights.

“We are delighted to be representing the finished tape for the upcoming U.S. and Australian adaptations, meaning we will have 26 new commercial hours of this genre-defining reality show to offer to the LatAm market at NATPE,” says Elliott Chalkley, the VP of sales at Banijay Rights.

“Wife Swap is currently enjoying a renaissance across the international market,” Chalkley adds.

The company is also promoting Temptation Island, a social experiment that puts rocky romantic relationships to the test. “A brand-new U.S. series of Temptation Island launched on the USA Network in January,” says Chalkley.

Another highlight is Hierro, about a brutal murder that took place on one of the Canary Islands. The show marks the first Spanish-language drama in the Banijay Rights catalog.